When it comes to selling your home, most people naturally think of using a traditional high street estate agent. But there’s another approach that’s becoming increasingly popular: working with a personal estate agent.
So, what’s the difference, and why might it matter when you’re selling your home?
One Agent, From Start to Finish
Having worked in estate agency for over 25 years, I’ve seen first-hand how the industry operates.
Traditional estate agencies often have several people involved in a property sale. One person might carry out the valuation, another conducts viewings, someone else negotiates offers, and a different member of the team looks after the sale once a buyer has been found.
There’s nothing necessarily wrong with that approach, but it can sometimes leave sellers wondering who they should be speaking to.
As a personal estate agent, I offer something different.
When you instruct me to sell your home, you deal directly with me throughout the process.
From our first conversation and the initial valuation through to marketing, viewings, negotiations and eventually handing over the keys, I’m personally involved.
Marketing That Goes Beyond Property Portals
Today’s buyers discover properties in many different ways.
Of course, advertising on Rightmove, Zoopla and OnTheMarket remains important, but effective property marketing shouldn’t stop there.
Professional photography, engaging property videos, social media advertising and presenting a home’s lifestyle benefits can all help attract potential buyers.
I believe every property deserves its own marketing strategy rather than simply being uploaded to a property portal and left to generate enquiries.
Flexibility Around Your Life
Selling a home isn’t always convenient.
People work, have children, manage busy schedules and sometimes need appointments outside traditional office hours.
Being a personal estate agent means I can offer greater flexibility, including evening and weekend appointments where needed.
It also means I can spend more time understanding what matters to each individual seller.
Experience Still Matters
Over my career, I’ve been involved in selling more than £500 million worth of property.
One thing I’ve learnt is that selling a home successfully isn’t simply about finding someone who likes it.
It’s about understanding the market, positioning the property correctly, negotiating effectively and managing the transaction through to completion.
Every seller’s circumstances are different, and the advice they receive should reflect that.
A More Personal Way to Move
I launched John Chand Personal Estate Agent because I wanted to combine the experience gained from working in larger estate agency businesses with a more personal, hands-on approach.
My philosophy is straightforward:
Experienced enough to know. Small enough to care.
If you’re considering selling your home in St Neots, Eaton Socon, Eynesbury, Buckden or the surrounding villages, I’m always happy to have an informal conversation about your plans.
John Chand | Personal Estate Agent
